Amazon’s upfront pitch is getting more ad-tech heavy

Amazon’s upfront strategy is evolving from a showcase for premium streaming inventory into a broader pitch for its ad-tech ecosystem, retail media data and full-funnel ad capabilities.
Reggie Fils-Aimé says Amazon pushed Nintendo into a line it wouldn’t cross

Former Nintendo of America president Reggie Fils-Aimé says Amazon once pressed Nintendo for terms the company believed would cross a legal line, spotlighting the tension between major retailers and game makers.
Amazon’s cloud surge is fueling a new capital-spending push

Amazon’s cloud engine is gaining momentum, and the company is spending heavily to keep up with infrastructure demand.
Amazon adds AI audio Q&A to product pages

Amazon is introducing an AI-powered audio Q&A experience on product pages, giving shoppers a new hands-free way to ask questions and hear answers while they browse.
Amazon’s podcast play gets sharper: monetize the whole stack

Amazon appears to be refining its podcast business around a simple idea: if audio can be produced, distributed, measured, and sold inside one ecosystem, every layer can become a revenue stream.
Meta’s latest AI chip move points straight at Amazon

Meta’s reported deal for millions of Amazon AI CPUs is the latest reminder that the AI infrastructure race is getting wider, messier, and far less predictable.