OpenAI upgrades ChatGPT memory with a new “Dreaming” system
OpenAI has introduced a new “Dreaming” approach to ChatGPT memory, designed to help the assistant retain and organize useful context over time so conversations can feel more consistent and helpful.
OpenAI teams with Skai to pull retail media advertisers closer to ChatGPT
OpenAI’s work with Skai points to a sharper adtech play around retail and commerce marketing inside the fast-growing AI assistant economy.
OpenAI switches on cost-per-action ads inside ChatGPT
OpenAI is moving deeper into adtech by turning on cost-per-action ads in ChatGPT, a shift that could reshape how brands buy performance media inside AI interfaces.
OpenAI Gives ChatGPT Ads a Visual Upgrade
OpenAI is expanding how brands can shape ad creative inside ChatGPT, pointing to a more polished ad experience and a bigger push into conversational marketing.
OpenAI widens ChatGPT ads pilot to the U.K., Brazil and Japan
OpenAI is taking ChatGPT ads into more markets, adding the U.K., Brazil and Japan as it tests how advertising can scale inside its fast-growing AI product without overwhelming users.
OpenAI launches ChatGPT Futures: Class of 2026
OpenAI has unveiled ChatGPT Futures: Class of 2026, a new program centered on the next generation of students and builders. The move points to a bigger push around AI access, education, and long-term talent development.
Criteo’s ChatGPT buzz runs into a harder reality: a weaker revenue outlook
Criteo’s AI-linked momentum wasn’t enough to calm the market after the company lowered its revenue outlook, underscoring how adtech investors still want proof, not just platform buzz.
OpenAI Expands ChatGPT Ads Manager in the U.S., With Measurement and CPA Tools on the Roadmap
OpenAI is broadening access to its ChatGPT ads manager in the U.S. while outlining plans for third-party measurement and CPA bidding, pushing its ad product closer to mainstream performance media expectations.
OpenAI Lays Groundwork for ChatGPT Ads in Europe
OpenAI appears to be setting up the early infrastructure for ChatGPT advertising in Europe, signaling a potentially major shift for marketers, publishers and the wider adtech market.
ChatGPT Images 2.0 catches on in India, but global breakout still looks unfinished
OpenAI’s image-generation upgrade appears to be landing especially well in India. Elsewhere, the product story looks more mixed, underscoring how uneven AI adoption can be across markets.