Meta opens the door to third-party AI in its ad stack
Meta is expanding its ad ecosystem to support third-party AI tools, giving brands and agencies more ways to plug external automation and creative systems into its advertising workflows.
Walmart’s ad data push is moving closer to self-serve
Walmart is edging its expanded data business closer to self-serve, giving agencies and advertisers a clearer path to access retail insights, planning tools and measurement without as much manual support.